Jim Caudill - DD Admin
National Jeweler Network
Tools that save the consumer cash! Are you intimidated by what big business knows about you? Consider this: If a store can market directly to those who are likely to patronize their location, costs are reduced dramatically which are passed on to you. Now take it one step further, the store knows what you want, like, your interests and your purchasing acumen. Maintaining superfluous inventory adds to overhead which costs you in the end. This kind of knowledge makes your purchasing experience one of consumer protection and is a benefit to all concerned in the chain. Eliminating week links in the chain is powerful not scary.
Powered by Nielsen insights, CustomerConnect’s MarketScope brings the might of database marketing to the jewelry industry. This powerful tool uses Nielsen’s most advanced consumer profiling system to identify the consumers that live in the vicinity of your store. In addition to common demographics such as marital status and household income, MarketScope provides detailed profiles including TV viewing habits, car purchases, vacation preferences, and more. MarketScope delivers the names and addresses of your actual prospect. Reach your ideal potential customers, with the ideal products, exactly when they need it.
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Realize these benefits: